Wednesday, March 30, 2011

Can One Man’s Twitter Account Save Survivor‘s Ratings?

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Survivor is facing some of its worst ratings ever, as the show is going head-to-head with Fox behemoth American Idol on Wednesday nights. But host and producer Jeff Probst hopes he can change that by engaging with the show's audience on Twitter.

The Associated Press 31 Mar, 2011


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Source: http://feeds.nytimes.com/click.phdo?i=21b22083a4621c19f4edff199142e467
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